Packaging

Explore 1029 award-winning designs tagged Packaging on A Design News.

Designer: Menghao Zeng Work: Hanging Ear Tea Bag Packaging Tag: Packaging

KaiGua

Kaigua is a packaging design for hanging ear tea bags. The outer box is a simple lock box measuring 115 by 120 by 35 millimeters, sized for single-handed use and for travel. The front carries a pink spot color and hot stamped Chinese characters. Flavor and product information is applied with adhesive stickers, which reduces printed material and packaging waste. Inside, sealed aluminum foil bags of 100 by 120 millimeters keep the tea fresh. Five symbols from the I Ching match five tea flavors, and an interpretation is printed on the back of each bag.

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Designer: Backbone Branding Work: Chocolate Packaging Tag: Packaging

Mirzam: Monsters Collection

Chocolate-makers from the UAE (Dubai) needed a branding for handcrafted bean-to-bar chocolate. From the naming and identity to the product design and packaging, the team designed each element with a fascinating story around the whole concept. The brand based on journeys through the ancient Orient along long-forgotten ocean routes and pathways was created. A journey from one country to another, meeting monsters and mythical characters. The packaging design is the illusion of a journey between myth and reality.

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Designer: Tao Ran Work: Package Tag: Packaging

Chinese Zodiac Gift Box

Chinese Zodiac Gift Box is a packaging box created for Chinese Zodiac dolls. The zodiac animals are drawn with simple lines instead of traditional illustration methods. Each pattern remains concise and easy to recognize, joining ancient themes with a modern visual language. The outer box is made of 1000g gray board and 128g ice white paper with hot stamping. The inner box is made of 500g gray board and 128g ice white paper with hot stamping and a carved EVA tray. The box is intended as a gift for friends.

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Designer: Mohsen Koofiani Work: Egg Producer Tag: Packaging

Parsirang

In the design studio, the designer aimed to create packaging with a strong identity. They sketched a hen wearing a scarf to evoke a rural, fresh feel. Yellow symbolized egg yolks and morning warmth, while red added energy and authenticity. The typography was bold and clear, ensuring quick message delivery. After hours of refinement, the final design wasn't just packaging; it told a story of a countryside farm and fresh eggs, conveying trust and quality to customers.

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Designer: Natalya Bilousova Work: Packaging Tag: Packaging

1045 Coffee Beans

The 1045 Coffee packaging design captures the elevation of the city of Calgary with a diamond-shaped logo and bold 1045 numbers, symbolizing the iconic mountainous landscape of the city. Perspective lines evoke mountain shadows and coffee fields, steering clear of traditional mountain imagery. The color palette, inspired by coffee tones, uses darker shades for espresso and lighter ones for filter blends. Traditional black coffee bags and premium sticker labels combine functionality and elegance, ensuring recognition while reflecting the commitment to quality and craftsmanship of the brand.

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Designer: Wu Yao Work: Limited Gift Box Tag: Packaging

Panpan

Panpan is a limited edition gift box designed to hold brand products and selected gifts. The outer form is inspired by ancient Chinese food boxes, while the decoration follows the Chinoiserie style popular in Europe in the 18th century. Famous Chinese and French landmarks are combined with the brand character in hot stamped illustrations. The box is made of cardboard, with metal plates on the front and back. Wheat patterns on the side and bamboo patterns inside are embossed in gold paper. The flip lid is held closed by magnets.

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Designer: PepsiCo Design and Innovation Work: Food Tag: Packaging

Lays Deep Ridged Spicy Flavor LTO 2024

Lay's Deep Ridged Spicy Flavor is a packaging design created for two limited edition snack flavors sold in China: Spicy Hot Strip and Spicy Stinky Tofu. The packaging was made to reach young consumers who look for a relaxed snacking break. Bold and energetic visuals state the spicy taste clearly. A playful mouth illustration sits at the center of the design. Dynamic food photography shows the two flavors at full strength. The result gives the limited edition range a lively and easily recognized identity.

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Designer: Wenyuan Chen Work: Lighter Packaging Tag: Packaging

Constellation

Constellation is a limited edition packaging design for collectible lighters. The packaging lights up through small dots on its surface, and the lights can be turned on one by one to form different zodiac signs. At the end of the effect, the lights slowly fade in and out. The light effect is rechargeable with a USB cable and lasts twelve hours when fully charged. The lighters hold onto the inner packaging with magnets, so the box can also be used as a display. A hidden triangular bar folds out at the back to make the packaging stand upright. Paper is the main material used.

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Designer: Mengniu Fresh Dairy Products Co., Ltd Work: Package Tag: Packaging

Shiny Meadow Milk Fit

Milk Fit is a packaging design for light fresh milk. The bottle is made of thickened and highly translucent PET, with a PE cap and a BOPP label, giving a glass-like texture that shows the milk clearly. Each set holds three bottles of 450 millilitres. A small green cat, shown in different postures, is the main visual element. The green colour refers to the ecological environment of the farm. Recycling icons on the label support the idea of environmental protection. The cat also links the product to a stray animal rescue campaign.

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Designer: Yingsong Brand Design (Shenzhen) Co, Ltd Work: Packages With Display Tag: Packaging

Zhenjiu Zhencang Chinese Baijiu

Zhenjiu Zhencang is a packaging and display set for a Chinese baijiu spirit. The bottles rest on a tray shaped like a pearl shell, a form inspired by the painting The Birth of Venus. The overall shape recalls a sailboat moving over waves. A crystal base is carved with an ancient winery and lit by an LED light that refers to the long history of the producer. Metal, wood, PMMA and plastic are combined to create a collectible object. The pearl theme reflects the brand idea of nobility and preciousness, as brewing and pearl forming are both slow processes.

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Designer: Vishal Vora Work: Honey Packaging Tag: Packaging

Prakrishi

Prakrishi is a packaging design for a range of six flavoured honeys. The range extends an existing brand and keeps its minimal style and generous white space. A stylised motif based on bee wings serves as the main visual device. The motif gives the honey range a distinct identity and helps shoppers tell the six flavours apart on the shelf. Each honey is filled in a glass bottle that measures 180 millimetres in height and 100 millimetres in width. The bottle label and the lid cover are printed on natural white textured paper.

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Designer: Kazuo Fukushima Work: Toothpaste Packaging Tag: Packaging

Spotlight

Spotlight is a toothpaste packaging design that transforms whitening efficacy into a visual experience. Instead of relying on conventional white imagery, the design uses light as a metaphor to communicate enzymatic activation and focused whitening performance. A radiant circular graphic and holographic surface effects create depth and precision, allowing functional benefits to be perceived at first glance. The system balances scientific credibility with shelf visibility, while maintaining consistency across product variations through a unified visual structure and controlled color accents.

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