A Design News

A Design News

A Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Better Bodies Hi

Better Bodies Hi is a brand identity for a workout studio. The identity is based on a typeface that transforms in three stages. As visitors move from the reception to the workout area, the lettering on the signs becomes thicker and larger. The thinnest style is used sparingly at the reception to create a calm atmosphere. The boldest style is used in the workout area at a height of more than one meter. The typeface is applied to the logo, the website, signage and printed items. The changing lettering helps users prepare the body and mind for exercise step by step.

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Enduro2

Enduro 2 was born from the idea of combining MTB and Enduro motorcycle in a single product. Its design is made up of a combination of shapes that embody its roots: an agile and light frame in exposed carbon fiber is inserted into a CNC-engineered Ergal engine, derived from motorcycling. The union of the two materials has synergistically merged into a new innovative form. The front of the bike seeks a sinuous and soft line, which integrates the electrical components inside, while the rear recalls technicality and strength.

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Xi'an Qujiang Art Center

Xi'an Qujiang Art Center is an exhibition hall located in Qujiang New District, Xi'an, China. The building appears to float above a green slope and forms a clear visual marker beside the urban road. Double-layer full glass curtain walls blur the boundary between the interior and the surrounding parks. A suspension structure carries the three exhibition levels, and the suspended columns are reduced to 200 mm in diameter, so the space is almost free of columns. A gentle trail through the urban green belt leads visitors into the site.

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Chengdu NBD Centre

Chengdu NBD Centre is a mixed use office and cultural complex in Chengdu, China. The project includes twin office towers of 120 metres, a podium and an underground level, with a total area of 171,650 square metres. The below ground retail level connects directly to adjacent metro lines and neighbouring plots. A large sunken civic plaza draws visitors to the ground level, where multi-level links lead to retail and cultural spaces within the podium. A breathing facade supports natural ventilation, and media LED panels are integrated into the facade surface.

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Oriental Movie Metropolis Show Theater

Heart to the local nature and response to contemporary times is the initial inspiration for the aesthetic creating of architectural form. Rooted in Eastern philosophy, the self-organizing system of building elevation, which involve the natural environmental perception, custom performance function and construction material shaping potential, perfectly represent the orderly and complexity elegance.

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Sakura Shimizu

This package was created as a branding project for a floral artist. All of the brand's tools were created in a uniform gray color, which shows the true colors of the flowers. The packaging is designed in a simple achromatic color so as not to detract from the quality of the client artist's work. The symbol is based on the typography of a Japanese character meaning "flower", and all brand tools are created around this symbol. By using this "kanji" symbol, the client communicated to consumers its position as a Japanese floral artist.

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